Description du poste
Position
The First at Fendi Program aims to welcome the New Generation by offering them a disruptive experience within the Fendi Family in a context of fast pace.
As main mission, the intern will be developing a dedicated business-oriented project during the length of its experience as well as experiencing a real-life working environment and gaining a strategic vision on our business priorities.
Job responsibilities
Based in Paris, you will have the opportunity to oversee and execute key marketing activities in the Parisian department stores to the support the development of the business with a specific focus of client.
Main tasks :
Clienteling:
Support the execution of clienteling strategic plan in store through team training and coaching sessions, Morning Brief and follow up with the boutique’s managers
Support the development and rollout of marketing tools functional to the clienteling activities
Perform analysis of Clienteling campaigns and sales to understand best practices and identify opportunities to develop client loyalty and retention
Events:
Support for the organization of in-store events: creation of supplier briefs, sourcing of new suppliers, kick off meetings summary
Liaise with external Marketing suppliers
Liaise with boutique’s manager team to set up events
Analyse and report event return of investment and client development
Reporting :
Consolidation of store performance data (sales, KPI's, etc.).
Creation of reports and dashboards to monitor clienteling activities in store.
Performance analysis and identification of areas for improvement
Profile
Master’s degree in business school or equivalent, with a specialization in Marketing.
A first experience in the retail and/or luxury sector would be a plus
Proficiency in Pack Office (Excel and Powerpoint in particular)
Self-starter
Excellent interpersonal skills, organizational skills and proactivity
FENDI
MAISON
The Fendi Maison was established by Adele and Edoardo Fendi in Rome in 1925.
The opening of the first Fendi boutique – a handbag shop and fur workshop followed.
Soon winning international acclaim, Fendi emerged as a brand renowned for its elegance, craftsmanship, innovation and style.
Called by the legendary five Fendi sisters, the collaboration with the late Karl Lagerfeld began back in 1965 and lasted 54 years.
In 1992, Silvia Venturini Fendi seconded him in the Artistic Direction; in 1994, she is given the direction of Accessories and later of Menswear.
In 2000, the LVMH group acquires Fendi becoming in 2001 its majority shareholder.
Appointed in 2020, Kim Jones held the role of Artistic Director of Couture and Womenswear until 2024.
Since 2020, Delfina Delettrez Fendi, fourth generation of the Fendi family, is Artistic Director of Jewellery.
Today Fendi is synonymous with quality, tradition, experimentation and creativity.
